POER
The Toughness to Rule any Trail.
Haval is a subsidiary company of Great Wall Motors. GWM started its manufacturing with pickup trucks. The global cumulative sales of GWM Pickup have amounted to more than 1.6 million since the first vehicle rolled off the production line in 1996, and have been exported to Europe, Australia, South America, Southeast Asia, the Middle East, Africa and other parts of the world.
The symbol (P) has three implications, P for POWER- meaning strength, P for PEAK –showcasing Challenge and Innovation and P for PERFECT- standing for Elegant Life, representing the elites who yearn for freedom, dare to challenge, pursue perfection and has distinctive features of the time!
DESIGN CONCEPT
Built on the new P71 platform, P Series is the first pickup model that perfectly combines the comfort of a sedan, the off-road capability of an SUV, the recreational nature of a station wagon, and the loading capability of a light truck.
P Series was developed by 5,000 R&D personnel and took 36 months, with 12,600 design manuscripts, over 20,000 details, and an ultimate precision of 0.001 mm.
BRAND VISION
GWM Pickup is making efforts to become one of the top three pickup brands in the world.
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